💼 Branding & Business

Practical and soulful strategies for building a brand and business that feels aligned. From messaging and visual identity to energetic strategy, these posts support conscious entrepreneurs on their path.

Business Branding Services in Florida: What You Need to Ask For

Business Branding Services in Florida: What You Need to Ask For I’ve sat across from a lot of business owners holding a 40-page branding deck they paid thousands for, and when I ask what they use day to day, the honest answer is usually nothing. The deck looks impressive in the proposal meeting. It has

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How Much Does Custom WordPress Plugin Development Cost?

How Much Does Custom WordPress Plugin Development Cost? Custom WordPress plugin development means building a feature that doesn’t exist yet in any plugin you can install, written specifically for how your business works. A simple one runs a few hundred dollars. A plugin tied into a quote system, a client portal, or a live product

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Yoast vs Rank Math: What Moves Rankings and What Does Not

Yoast vs Rank Math: What Moves Rankings and What Does Not Both plugins do the same core job: title, description, a sitemap, basic schema. Past that, Rank Math ships with considerably more switched on by default, and what matters is which parts of either one are doing anything for you. I run Rank Math, on

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WordPress Myths: Slow Sites, Plugin Bills and What You Really Need

WordPress Myths: Slow Sites, Plugin Bills and What You Really Need People say 3 things about WordPress constantly, and all three are describing something other than WordPress. That it’s slow. That it costs a fortune in plugins. That you need to be technical to run one. I build on it for a living, so here’s

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WordPress for Photographers: Picking a Theme That Won’t Slow You Down

WordPress for Photographers: Picking a Theme That Won’t Slow You Down Photography sites carry the heaviest files on the internet, and the themes sold to photographers are frequently the slowest ones available. That combination is why so many beautiful portfolios take 6 seconds to appear. This covers how WordPress is put together, why that matters

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Art Pricing Calculator: What to Charge for Your Work

Art Pricing Calculator: What to Charge for Your Work An art pricing calculator works out what to charge from 3 things: the size of the piece, a rate per square inch, and the costs you have already paid. Everything below is the arithmetic, worked out, so you can price a painting today with the calculator

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Your WordPress Form Isn’t Broken: The GoDaddy Microsoft 365 and Proofpoint Email Trap

Your WordPress Form Isn’t Broken:The GoDaddy Microsoft 365 and Proofpoint Email Trap This post contains an affiliate link. If you sign up through it I earn a commission at no extra cost to you, and it never changes what I recommend. You build a site, wire up the contact form, send a test, and nothing

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Gmail Is Dropping Send As for Domain Email: What Changes in January 2027

Gmail Is Dropping Send As for Domain Email:What Changes in January 2027 Some links on this page are affiliate links, which means I earn a small commission if you sign up through them. It costs you nothing extra and it never changes what I recommend. If you send email from your own domain but read

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Electional Astrology and Launch Timing: What the Chart Can and Cannot Decide

Electional Astrology & Launch Timing: What the Chart Can and Cannot Decide Electional astrology is the practice of choosing a start time for something, so that the chart of that moment supports what you are beginning. For a website, the moment that counts is the one where the files go live. I build websites and

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